Exeter Chiefs scrap controversial 'Big Chief' mascot but insist 'highly respectful' name and badge will stay

EXETER CHIEFS have killed-off their controversial 'Big Chief' mascot – but insist their Native American badge will stay as it is "highly respectful". Despite a petition of more than 3,500 signatures and Native American groups calling for an end to the cultural appropriation of their people, Chiefs have refused to rebrand. As SunSport told you, sports marketing experts predicted that

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