Lidl is 'set to launch online delivery service'
Lidl is ‘set to launch online delivery service’ – three years after discount German rival Aldi let customers order limited-range of products to home
- Supermarket advertising for digital project manager to head up ‘online platform’
- The advert wants candidate to ‘acquire new customers and drive online sales’
- Comes as Aldi started selling products including electronics and wine online
Lidl customers may soon be able to order products to their home, according to a new job advert – which is looking for someone to head up a ‘new online platform’.
It comes as its German rival Aldi earlier let customers order a limited-range of products to their home including cycling gear, electricals and garden furniture.
Lidl is advertising for a digital project manager who will be tasked with ‘helping to deliver a new online platform with the aim of acquiring new customers and driving online sales.’
Today Lidl confirmed it was ‘looking into’ the possibility of setting up an online service
It is advertising for a digital project manager who will be tasked with ‘helping to deliver a new online platform with the aim of acquiring new customers and driving online sales’
Successful applicants are required to have ‘experience working with an e-commerce platform’ and ‘lead multiple projects to enhance business growth and revenue.’
It follows an interview with The Grocer in June, where bosses said the supermarket was ‘actively exploring’ the possibility of launching online shopping.
And today Lidl confirmed it was ‘looking into’ the possibility.
Lidl opened its first UK store in 1994 and now has 760 stores and 13 warehouses across the country.
Shoppers have continued to flock to the discounter, alongside rival Aldi, at the expense of some of the UK’s supermarket giants.
In 2016, Aldi opened its first nline store in the United Kingdom. It started selling cases of wine, but now offers much more for delivery.
While Lidl does have a UK website, it does not currently sell groceries online.
British customers may be waiting a little while before they can make online orders. But oversees shoppers are already able to do so.
In Italy, Lidl has launched a same-day delivery service.
While Lidl does have a UK website, it does not currently sell groceries online (stock image)
When asked about online deliver in the UK, a spokeswoman for Lidl said: ‘We have a digital department already established within the business and, of course, online is something we’re looking at.
‘We will provide further information if and when we have any developments to announce.’
It comes months after Lidl revealed plans to open 40 new shops in London and the surrounding area.
The move is part of the company’s audacious £500million expansion plan and is set to create around 1,500 new retail jobs over the next five years.
The first of the new batch of shops will open on Tottenham Court Road – close to where Ikea opened its debut small, city centre store last year.
Other stores in Alperton, East Acton, Hackbridge and Watford will follow as the firm broadens its reach in Britain’s capital city.
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