{"id":86745,"date":"2023-10-19T18:49:23","date_gmt":"2023-10-19T18:49:23","guid":{"rendered":"https:\/\/celebritytidings.com\/?p=86745"},"modified":"2023-10-19T18:49:23","modified_gmt":"2023-10-19T18:49:23","slug":"the-new-high-street-beauty-brand-taking-over-our-beauty-editors-make-up-bag-the-sun","status":"publish","type":"post","link":"https:\/\/celebritytidings.com\/fashion\/the-new-high-street-beauty-brand-taking-over-our-beauty-editors-make-up-bag-the-sun\/","title":{"rendered":"The new high-street beauty brand taking over our beauty editor\u2019s make-up bag | The Sun"},"content":{"rendered":"

HIGH STREET make-up has come a long way in the last few years. <\/p>\n

With more hard working, affordable options available than ever before, I was sceptical about H&M's new make-up range but *spoiler alert* it's brilliant. <\/p>\n

<\/p>\n

As a beauty editor, I test lots of make-up for a living, and H&M Beauty's new make-up range is up there with the best. <\/p>\n

Made in collaboration with the brand's first ever global make-up artist Rao\u00fal Alejandre, who's best known for creating the iconic red-carpet looks of celebs like Angelina Jolie, FKA Twigs and Zendaya (he once spent four hours painting her face for an event), everything in the range costs less than \u00a312.99<\/p>\n

Despite the price tag, it's anything but cheap. <\/p>\n

In fact, the luxe packaging feels like it should cost three times the price, with magnetic closures and sleek metallic accents alongside the clashing pink and red signature hues. <\/p>\n

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7<\/span>
Celebrity make-up artist Rao\u00fal Alejandre collaborated with H&M on the new collection<\/span>Credit: H&M<\/span><\/figcaption>

The range has something for everyone – from make-up brushes to mascaras (yes, there's 4 in the new drop), multitasking sticks and bargain brow products. <\/p>\n

If you're not sure where to start, I was one of the first people to try the new collection, and these are my favourite products…<\/p>\n

<\/p>\n

H&M Beauty Brow Specialist Eyebrow Pencil, \u00a34.99<\/strong><\/p>\n

Coming in at under \u00a35, it's the cheapest product in the range, but you'd never know it. <\/p>\n

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Being a proper pencil rather than a crayon you wind up means it takes slightly more pressure than some of the other options on the market, but once you get used to that the colour pay-off rivals eyebrow pencils more than five times the price. <\/p>\n

I love that it has a spoolie on the other end and that you can sharpen it before every use to get thin, hair-like strokes. I also find it stays put all day long, which can be a problem as I have oily skin. <\/p>\n

<\/p>\n

H&M Do-it-all stick, \u00a38.99 <\/strong><\/p>\n

I'm a sucker for a multi-tasking cream make-up stick, so before I'd even tried this I knew I was going to love it.<\/p>\n

There are two finishes; a shimmer that comes in four shades perfect for highlighting the high points of your face, and a matte blush that's available in six pink hues. <\/p>\n

I made a beeline for the blush in Flaming Flamingo – a true Barbie pink and it was love at first swipe. <\/p>\n

The formula is creamy enough that you can easily blend it into skin, but once it sets in place it doesn't budge. <\/p>\n

It's also far more pigmented than I'd expect for a product under \u00a310, so a little goes a really long way and the stick will last for ages. <\/p>\n

I'm such a huge fan that it's ousted my usual \u00a344 blush stick and I don't see myself reverting back any time soon. <\/p>\n

<\/p>\n

H&M Beauty Pressed Powder Bronzer, \u00a39.99<\/strong><\/p>\n

If I had to pick just one product to take home from the whole range, it would be this bronzer. <\/p>\n

Typically, it's hard to find a true matte bronzer on the high street, but this comes in an impressive six shades, so there should be one to suit all skin tones. <\/p>\n

The formula is buttery soft and doesn't look patchy over cream or powder products underneath. <\/p>\n

Plus, if you prefer a radiant bronzer, the same shades are available in a shimmer finish too.<\/p>\n

<\/p>\n

H&M Beauty Never Ending Mascara, \u00a38.99<\/strong><\/p>\n

Continuing the theme of creating something for everyone, the brand has launched not one but four mascaras – Volume Icon, Max Drama, Forever Curled and my favourite Never Ending. <\/p>\n

It does as the title suggests, and creates long, separated, lashes that rival falsies without any of the fuss when it comes to application. <\/p>\n

The brush is tapered, so it's easy to catch the lashes in the inner corner of my eye without getting mascara on my nose and making a mess. <\/p>\n

I already know it's going to be my go-to mascara all party season. <\/p>\n

<\/p>\n

H&M Beauty Satin Lipstick, \u00a39.99<\/strong><\/p>\n

I normally shy away from brightly coloured lipstick, but the shade Drop Red Gorgeous might have changed that. <\/p>\n

It's a versatile, suits everyone shade that doesn't make teeth look yellow or highlight imperfections elsewhere on my face. <\/p>\n

The satin formula is also comfortable enough to wear all day but doesn't find its way onto my teeth or bleed from my lip line. <\/p>\n

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As it's so creamy, it does need reapplying throughout the day, but it doesn't get cakey or crack in my lip lines. <\/p>\n

Don't worry, if you're not a fan of bright colours it comes in a total of 36 shades spanning more neutral pink, brown and peach. <\/p>\n

Source: Read Full Article<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

HIGH STREET make-up has come a long way in the last few years. With more hard working, affordable options available than ever before, I was sceptical about H&M's new make-up range but *spoiler alert* it's brilliant. As a beauty editor, I test lots of make-up for a living, and H&M Beauty's new make-up range is up there with the best.<\/p>\n","protected":false},"author":2,"featured_media":86744,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"yoast_head":"\nThe new high-street beauty brand taking over our beauty editor\u2019s make-up bag | The Sun - Celebrity Tidings<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/celebritytidings.com\/fashion\/the-new-high-street-beauty-brand-taking-over-our-beauty-editors-make-up-bag-the-sun\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The new high-street beauty brand taking over our beauty editor\u2019s make-up bag | The Sun - Celebrity Tidings\" \/>\n<meta property=\"og:description\" content=\"HIGH STREET make-up has come a long way in the last few years. With more hard working, affordable options available than ever before, I was sceptical about H&M's new make-up range but *spoiler alert* it's brilliant. 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